Bidtellect’s current technical integration with L;iveRamp enables marketers to push client DMP user data directly to Bidtellect platform for targeting/retargeting purposes. The Bidtellect Real-time Bidding (RTB) platform is the catalyst that enables agencies, trading desks, brands, direct publishers and supply side platforms (SSPs) to perform better by programmatically aligning each other’s needs. Pairing our technology and scale alongside LiveRamp, we are able to layer on real-time decisioning to proprietary native advertising technologies & solutions, further driving client ROI.”
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