Our partnership with
Spiceworks is the marketplace that connects the technology industry to help technology buyers and sellers get their jobs done, every day. The company helps people in the world’s businesses to find, adopt, and manage the latest technologies while also helping IT brands build, market, and support better products and services.
Spiceworks intent-based targeting capabilities are fueled by the most comprehensive set of first-party, business level insights in the B2B technology market, including interactions across the Spiceworks products that technology buyers connect to and trust to run their businesses. Topic Discussions, Product Reviews, Inventory and Help Desk Applications, and Learning Modules generate billions of intent signals, providing the intelligence brands need to identify in-market businesses, understand their buying journeys, and ultimately reach buyers at the right time to help increase efficiency and accelerate their sales cycles.
The Spiceworks and LiveRamp partnership now allows you to purchase Spiceworks first-party intent and brand affinity audiences for B2B digital marketing and personalization.